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2018 Shanghai International Digital Textile Printing Expo - Share by Easty Ltd. Marketing Team

Industry News Share by Easty Ltd. Marketing Team 

2018 Shanghai International Digital Textile Printing Expo

Date: March 28th to 31st, 2018

Venue: No.333 Song Ze Avenue, National Exhibition & Convention Center (Shanghai)

Blooming Digital Textile Printing with Unlimited Imagination


The digital textile printing products are rapidly becoming the leader who can change industry rules in the fields of clothing, decorations and industrial textiles. In 2016, the fabric production by digital textile printing was 900 million square meters and this trend is basically to change the industry. The fabric production of 35 billion square meters has been mainly depended upon flat and rotary screen printing machine in the past few years. Up to 2020, it is estimated the fabric production by digital textile printing will be at or over US$30 billion output.

Regionally, Asia andEuropeare the largest digital textile printing markets and its application is widely used in these two continents. In 2016, it had 15,000 digital textile printers in Asia andChinawill be one of the most influential markets.



Strategic Assistance from Belt and Road


Belt and Road Forum for International Cooperation has been successfully held in this May and it indicates thatChinais facing a new situation in the process of the development. Belt and Road will benefit for the countries along the Silk Road likeRussia,TurkeyandThailandare the large exporters of digital textile printers. With the launch of Belt and Road, the prospect of digital textile printing will become clearer


The Exhibition Overview of 2017


Concurrently held with APPPEXPO,ShanghaiInternational Textile Digital Printing Exhibition has take place at National Exhibition from March 8th to 11th, 2017. The show is another milestone of APPPEXPO’s development history. APPPEXPO 2017 has attracted 176,118 visitors from home and abroad and 2,000 foreign and local exhibitors covering 200,000 sqm of show area of 7 halls.


The Analysis on the Nature of Business of the Visitors of Digital Textile Printing

Printing equipment


Design software


Digital printing processing products


Umbrella and banner enterprise


Printing accessories


Printing consumables


Printing and dyeing mill


Home textiles


Fabric / fabric manufacturer


Heat transfer printing products


Clothing factory




Industrial cloth


Dyes and additives


Flock print


Webbing / lace





Shanghai International Textile Digital Printing Exhibition has made its first appearance in North Hall to invite lots of Chinese and foreign textile printing companies to attend it and made a great success. The exhibitors in NH such as FUJIFILM DIMATIX, HP, DIGITEX, Design Digital, Micolor, Twinjet,Former HaylockWen, Hongsam, Teckwin, Print-Rite together with DURST,EFI,EPSON,ROLAND,MUTOH,MIMAKI,JHF and flora digital in Hall 3 have brought the latest innovative technology & equipment and solution to the more clients and users in digital textile printing industry to meet their different needs.


During the exhibition, the organizing committee and the professional media partner-Fashion Print have heldChinaInternational Digital Textile Printing Forum. Mr. Martin Schoeppler, CEO of Dimatix and Mr. Doug Edwards, CEO of XAAR will bring the lectures to the audience. And then Dimatix, Xaar, Fortunadg, Korniti Digita and Zimmer-Austria have shared their own points and experience of ‘Industrial textile applications promote sprinkler technology innovation’, ‘Digital printing machine selection’, ‘Home textile digital printing industrial application solutions’, ‘Short cashmere’ and ‘heat transfer printing process’. Digital textile printing has become a trend and all parties are working towards it!



The Prospect of 2018


'A year's plan starts with spring. As the first industry exhibition of global textile printing industry of the whole year,ShanghaiInternational Digital Textile Printing Expo, which will be held in next March, will be the best platform of the new product launch and marketing.


O2O All-round Marketing Promotion

Cross development of Online & Offline Marketing Promotion to Promote the Exhibition Influence


Cooperating Media

Over 100 online and offline cooperating medias covering a large number of textile, printing and dyeing industry colleagues


Online Promotion

Send the exhibition update via wechat, weibo, industry group, SMS and email to 200,000 direct audiences to increase awareness

Cooperate with Oracle, the world largest enterprise-class software company, and use its powerful cloud computing and data analysis ability to send the exhibition info to the target international buyers to open the international market

Offline Promotion

Organize the key users to attend the exhibition with the cooperation of the relevant associations

Compete on each intended buyer by one on one invitation to increase the exhibition’s visibility

Direct mail the visitor database of APPPEXPO to enhance the exhibition’s influence


Application Areas and Target Buyers

Textile printing fabric (Silk, cotton, chemical fiber, wool) printing and dyeing producers

Home textile fabric producers

Garment textile fabric producers

Printed t-shirts, sports fabric manufacturers

The producer of printing products such as crafts, tourist souvenirs, flags, scarves and ties

The producer of printing products such as outdoor advertising, flags, banners and signs



Scope of Exhibits

1.       Digital inkjet printing equipment, digital inkjet textile printing system, textile direct printing ink and other printing related equipment and consumables.


2.       The printed fabric product: digital printing, pyrograph printing, flocking printing, thermal transfer processing products and semi-finished products.

3.       Screen printing equipment, textile printing equipment, heat transfer equipment and materials, transfer equipment and materials, digital imaging equipment, screen printing ink, printing paste, raw material, and pigment.


Booth Package





1.       Economical Standard Booth includes Lintel Board, Eight prism aluminum, One information desk, two folding chairs, two spotlights, full of carpet, one rash bin and one 220V/500W outlet.

2.       Luxury Standard Booth covers Lintel Board, 40 square column aluminum, One information desk, one glass round table,  four Leather chairs, one bar chair , six spotlights, full of carpet, one rash bin and one 220V/500W outlet.


*Additional charge for carpet and power supply and management expenses, etc. will be paid by exhibitors.


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